Jumat, 29 Januari 2010

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Escaped Alone (NHB Modern Plays), by Caryl Churchill

“I’m walking down the street and there’s a door in the fence open and inside there are three women I’ve seen before.”

Three old friends and a neighbour. A summer of afternoons in the back yard. Tea and catastrophe.

Caryl Churchill's Escaped Alone premiered at the Royal Court Theatre, London, in January 2016.

  • Sales Rank: #799316 in eBooks
  • Published on: 2016-01-21
  • Released on: 2016-01-21
  • Format: Kindle eBook

About the Author
Caryl Churchill has written for the stage, television and radio. Her stage plays include Owners (Royal Court Theatre Upstairs, 1972); Objections to Sex and Violence (Royal Court, 1975); Light Shining in Buckinghamshire (Joint Stock on tour incl. Theatre Upstairs, 1976); Vinegar Tom (Monstrous Regiment on tour, incl. Half Moon and ICA, 1976); Traps (Theatre Upstairs , 1977); Cloud Nine (Joint Stock on tour incl. Royal Court, London, 1979, then Theatre de Lys, New York, 1981); Three More Sleepless Nights (Soho Poly and Theatre Upstairs, 1980); Top Girls (Royal Court London, then Public Theater, New York, 1982); Fen (Joint Stock on tour, incl. Almeida and Royal Court, London, then Public Theatre, New York, 1983); Softcops (RSC at the Pit, 1984); A Mouthful of Birds with David Lan (Joint Stock on tour, incl. Royal Court, 1986); Serious Money (Royal Court and Wyndham’s, London, then Public Theater, New York, 1987); Icecream (Royal Court, 1989); Mad Forest (Central School of Speech and Drama, then Royal Court, 1990); Lives of the Great Poisoners with Orlando Gough and Ian Spink (Second Stride on tour, incl. Riverside Studios, London, 1991); The Skriker (Royal National Theatre, 1994); Thyestes translated from Seneca (Royal Court Theatre Upstairs, 1994); Hotel with Orlando Gough and Ian Spink (Second Stride on tour, incl. The Place, London, 1997); This is a Chair (London International Festival of Theatre at the Royal Court, 1997); Blue Heart (Joint Stock on tour, incl. Royal Court Theatre, 1997); Far Away (Royal Court Theatre Upstairs, 2000, and Albery, London, 2001, then New York Theatre Workshop, 2002); A Number (Royal Court Theatre Downstairs, 2002, then New York Theatre Workshop, 2004); A Dream Play after Strindberg (Royal National Theatre, 2005); Drunk Enough to Say I Love You? (Royal Court Theatre Upstairs, 2006, then Public Theater, New York, 2008); Bliss, translated from Olivier Choinière (Royal Court Theatre, 2008); Seven Jewish Children – a play for Gaza (Royal Court Theatre, 2009); Love and Information (Royal Court Theatre Downstairs, 2012); Ding Dong the Wicked (Royal Court Theatre Downstairs, 2012); Here We Go (National Theatre, 2015) and Escaped Alone (Royal Court Theatre Downstairs, 2016).

Most helpful customer reviews

0 of 0 people found the following review helpful.
in perfect condition, and absolutely loved the play
By Julie Dunsworth
Arrived remarkably fast, in perfect condition, and absolutely loved the play. I can't quit thinking about it. Thank you.

0 of 0 people found the following review helpful.
Churchill at her best
By Angus Hepburn
Churchill's latest and one of her best. Great roles for women in their 70s

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Minggu, 17 Januari 2010

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Do you wonder why Apple, Dropbox and Twitter are so successful? It is not because they were able to design an appealing logo and technically perfect product or service, but because they were and are still capable of forming unique relationships with their customers.


These companies are able to brand for today's circumstances. They understand new rules, how to brand and go beyond products and logos. The magic is in making passionate customers who want to be in a relationship with your brand. Good branding emanates from great stories that customers will not only love but be prepared to co-create and share with their friends. Obviously, the branding game has changed. Thus, the Startup Branding Funnel (SBFunnel) handbook is designed for all those (startup founders, managers, investors, marketers, designers, consultants, and others) who are prepared to take the challenge and become creators of dynamic and successful brands!


SBFunnel gives you a powerful and tested tool for understanding, developing, implementing and maintaining strong brands that deliver a unique customer experience to hack your growth. SBFunnel is about the questions you must ask and answer to succeed in developing great brands, including some examples of the proven approaches of startups that have successfully answered those questions.


SBFunnel explains the main secret of dynamic branding: although their perspectives are different, both the entrepreneur and the customers are looking at the same brand. To understand in which direction to evolve, entrepreneurs should follow the proposed four phases of the process (investigate, develop, implement, validate and evaluate), which represent one SBFunnel loop. With help of the main building blocks, entrepreneurs should intensively investigate the market situation, develop an appropriate story and upgrade it with visual elements, spread it first within the company and later communicate and deliver it to customers. The whole process has to be validated, evaluated, and so co-created by potential and real customers. Because branding is a dynamic process, entrepreneurs can ride through several loops.


Within this book, you will learn:



  • How to understand brands from both customers' and entrepreneurs' perspectives in order to form unique relationships.
  • How to develop and communicate unique brand stories to engage your customers.
  • How to find product-market fit and upgrade it to brand-market fit.
  • How to use SBFunnel tool to systematically answer questions among proposed SBFunnel building blocks.
  • How successful book co-creators (like BellaBeat and GoOverseas) and other startups (like Buffer and Zappos) succeeded in answering those questions to build powerful brands.



The book was written by a marketing and an entrepreneurship professor, Maja and Mitja Ruzzier, and co-created by more than 40 startups (of these, 7 were successfully funded on Kickstarter and Indiegogo, 11 have received extensive VC funding, and 8 were accepted and went through the best accelerator programs) and other stakeholders (VCs, consultants, educators, marketers, students), geographically spread across 4 different continents.


Join us in our journey along the SBFunnel and follow our rules of dynamic branding: Go beyond product and logo. Engage your customers. Create your story. Become a successful brand. 

 

  • Sales Rank: #823131 in eBooks
  • Published on: 2015-04-29
  • Released on: 2015-04-29
  • Format: Kindle eBook

Review

 "In their book, Startup Branding Funnel, Professors Maja and Mitja Ruzzier go straight to the heart of a process to find a perfect brand/market fit that is clear, logical, and of crucial importance to any early stage company that seeks long-term success. Maja and Mitja are clearly thought- leaders in the area of branding and their book constitutes a 'must-read' for startup founders and intelligent investors, alike."  - Jeff Burton, entrepreneur and educator, San Francisco Bay Area, USA
 

 "Drawing on a plethora of cases and neatly driven by the Startup Branding Funnel, this well grounded book should be of assistance to startups. Written by two respected academics who contribute to advancing knowledge, this book admirably clarifies a well conceived approach to branding for startups." - Prof Leslie de Chernatony, author of Creating powerful brands and From brand vision to brand evaluation, UK

About the Author
Maja & Mitja Ruzzier + 40 co-creatoors
Maja is an associate professor of marketing (at Faculty of Economics, UL), specialized in branding. Mitja started his career as an entrepreneur with his own company but recently moved to academics. Currently, he is a professor of entrepreneurship (at Faculty of Management, UP). Maja is systematic and a good observer of people and their changes in behavior. Mitja is a visionary and creative person. They have also joined forces professionally at the intersection of their primary professional areas as well as their different personal characters. In addition to being lecturers, researchers, consultants and speakers, they are the authors of several books, including Marketing for Entrepreneurs and SMEs. Lately, they have begun to observe startups and their approach toward branding. In doing so, they have travelled to and visited many startups around the globe, including startups from Silicon Valley and the East Coast in the USA as well as startups in different European countries. Their passion lies in discovering the challenges of branding - specifically, how brands evolve into dynamic entities and engage entrepreneurs and modern consumers to become their co-creators. This was also the approach in their latest book, Startup Branding Funnel, which they prepared together with more than 40 co-creators (successful startup founders and other stakeholders) around the globe. Learn more about the book and get a free chapter: sbfunnel.com

Most helpful customer reviews

0 of 0 people found the following review helpful.
revealed branding in a manner that is easy to understand and implement in any organization
By Andrej Zigon, Alliance ASE
Before reading the book I was turned off by branding, even though I thought that branding is very beneficial for any organization due to the fact that branding is a complex process that requires huge amounts of resources and money which only corporate size Godzillas can afford to pursue.

Unlike any other literature that I have read in the past, this book has, by using a disruptive approach, revealed branding in a manner that is easy to understand and implement in any organization. As SBFunnel is a dynamic process, it fits perfectly to the rapidly changing environment of the establishments I am involved in. For sure I will implement the SBFunnel principles as soon as possible, one relationship at a time!

I recommend this book not only to every start-up geek but also to corporate suits, because as the book reveals, “Stability is becoming a thing of the past!”

0 of 0 people found the following review helpful.
I found the book very useful and practical
By Tina B Kregar
I found the book very useful and practical, since it guides you step-by-step through the SBFunnel. By my opinion it currently represents the best and quickest way to gain the necessary knowledge on how to obtain an optimum brand-market fit. Besides, the book is very well organized and has a number of excellent case studies of various startups with whom the authors have validated their approach.
I am sure the book will be of great assistance to startups, scholars and business students as well during their process of discovering the importance of branding in today’s hypercompetitive economy.

0 of 0 people found the following review helpful.
Inspiring practical cases
By Blanka Tacer
If you are searching for a simple source with a bunch of practical cases, but still evidence-based recommendations, this is the right book. Startup branding funnel is easy to understand framework which can be immediately applied into practice if you are on your path of developing a brand.
For me it was really useful to see how can we apply lean startup approach to branding. I enjoyed useful practical tips for developing brands supported by real examples. The whole book is one source for everything you need to know about brands.

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Legal Research, Analysis and Writing addresses the need paralegals have for the knowledge to perform increasingly complex tasks like substantive legal research, analysis and writing tasks. Upon completion of study with this reader-friendly text, paralegal students and law students will know how to conduct statutory research and analysis, conduct case law research and analysis, identify the key facts in a case, conduct counteranalysis, prepare an interoffice memorandum and court brief and much more. The material is presented in a very organized fashion with an initial focus on primary authority and secondary authority. Hypotheticals, examples and assignments in each chapter hold students' interest and require application of principles taught.

  • Sales Rank: #1238154 in Books
  • Brand: Brand: Cengage Learning
  • Published on: 2004-08-21
  • Original language: English
  • Number of items: 1
  • Dimensions: .99" h x 8.42" w x 11.06" l,
  • Binding: Paperback
  • 696 pages
Features
  • Used Book in Good Condition

About the Author
William Putman was an instructor in the Legal Assistant Studies Program at Central New Mexico Community College in Albuquerque, New Mexico, as well as the Paralegal Studies Program at Santa Fe Community College, in Santa Fe, New Mexico for ten years. He received his Juris Doctor degree from the University of New Mexico School of Law, and has been a member of the New Mexico Bar since 1975.

Most helpful customer reviews

18 of 21 people found the following review helpful.
A Great Book for Reference
By M. Padua
This book is not only benefical to use when taking this particular class, but also as a great reference to anyone who is interested in learning any parts of the law. With this book you are able to learn how to research the law in a way that is easy for you to understand.

0 of 0 people found the following review helpful.
good product
By OC_Mango
I like it very much. Writing is everything about becoming a legal worker. This books helps in many aspects on how to ...

0 of 0 people found the following review helpful.
BEST LEGAL WRITING BOOK
By Honestview
IT'S the best legal writing book

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Rabu, 13 Januari 2010

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When Core Values Are Strategic: How the Basic Values of Procter & Gamble Transformed Leadership at Fortune 500 Companies

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